Technology & Business Advisor
My work spans business ownership, technology development, business analysis and project delivery. My experience includes serving Multi-national company (MNC), Gov of Malaysia, and SMEs across local, regional and global business environments.
01About
My experience spans business ownership, technology development, business analysis, project delivery and digital marketing.
I work across the decisions that shape a business and the details that make those decisions work. That includes understanding operational challenges, defining requirements, guiding product development and coordinating people through delivery.
Having worked across technical and commercial roles, I bring a perspective that considers business needs, user experience and implementation together.
My approach starts with understanding the problem, clarifying priorities and helping the team move forward with a shared direction.
02Education
I continue to develop my understanding of business, leadership and technology through academic study, professional training and industry learning.
Academic Development
03Books & Publications
I write about technology, AI and business with a practical purpose: helping people understand the ideas and see how they can apply them.
Manuscript in development
A visual learning series that introduces AI foundations through approachable explanations and examples.
Designed for readers who want to understand how AI works and begin thinking about building and owning AI solutions.
Research
My developing research interests focus on startup growth, employee retention and the role of technology in organisational management.
This space will bring together research in progress and published journal articles, with publication details, citations and DOI links as they become available.
Articles & Insights
An article on giving AI coding tools clearer project context and a structured way to work.
Published on Developers Hub.
04Advisory
Assess business needs, clarify technology priorities and evaluate practical options before committing resources.
Turn operational challenges into clear requirements, workflows and implementation plans that business and technical teams can understand.
Connect business objectives with user needs and technical execution. Establish priorities, clarify scope and guide delivery decisions.
Help technology businesses communicate their value, identify opportunities and develop a clearer approach to reaching customers.
Selected work
Explore selected projects through the business challenge, my responsibilities, the decisions made and the resulting work.
Each case study provides a closer look at how I connect analysis, collaboration and execution.
Explore Selected Projects05Credentials & Professional Learning
Leadership & Industry Engagement
My professional development also includes exposure to business resilience, financial markets, public policy and leadership.
Selected experiences include:
These experiences have informed how I think about organisations, entrepreneurship and decisions under uncertainty.
06Selected Experience
Founder & Managing Director
Building an IT business around practical technology solutions and professional services.
My responsibilities cover business direction, client relationships, team leadership and project delivery. I connect client needs with technical decisions and oversee the work from discovery through implementation.
My independent practice began in 2020. FAIXUM Sdn Bhd was incorporated in May 2026.
Business leadership · Technology solutions · Client development
Managing Partner
Contributing to an AI-powered career assessment and guidance venture.
My work includes product strategy, platform development and system architecture, connecting career frameworks with a digital experience people can use.
I also contribute to technical planning, development coordination and business discussions around the platform.
AI products · Product strategy · Technology development
Project Lead, KRIS Ar-Rahnu
Leading project coordination for the KRIS Ar-Rahnu system.
I help connect business requirements, operational workflows and product decisions with delivery. This involves working across stakeholders and technical teams to clarify scope, resolve questions and maintain a consistent direction.
Project leadership · Business requirements · Product delivery
Business Analyst & Quality Assurance
Supporting business analysis and system validation for projects involving UTM and UMPSA.
My work includes requirements gathering, process mapping, system documentation, stakeholder communication and user acceptance testing.
I translate operational needs into clear specifications and help teams assess whether the delivered system meets those needs.
Business analysis · Stakeholder management · Quality assurance
Webmaster
2022–2024
Connecting technology with Islamic financial analytics.
Worked on web platforms for AIFA, an AI for Islamic Financial Analytics initiative.
My responsibilities included planning and maintaining web infrastructure, developing responsive interfaces and coordinating technical requirements with stakeholders.
I contributed to integrating AI/ML features into the web interface and supported platform performance, maintenance and usability.
This experience developed my ability to translate specialised business requirements into practical digital solutions.
AI-enabled platforms · Islamic financial analytics · Web infrastructure
Digital Marketing Manager
2019–2020
Managing digital marketing activities across customer acquisition, career services and mobility-related offerings.
My responsibilities included campaign planning, content development, paid advertising, lead generation and coordination with sales and operations.
This experience strengthened my understanding of how positioning, customer journeys and commercial execution work together.
Marketing strategy · Customer acquisition · Campaign management
07 · Contact
For professional enquiries, collaborations or staying in touch.
Based in Malaysia.